# The Rise of Social Media Security Awareness
In an era where social media platforms are integral to our daily lives, the importance of cybersecurity cannot be overstated. Surfshark’s innovative Naked People campaign in London serves as a prime example of how creative marketing can highlight the critical need for better security practices on these platforms.
The Heavy Fines in Media and Telecommunications
The Media, Telecommunications, and Broadcasting sector has been under the spotlight for its hefty fines, marking it as the most heavily penalized industry. This trend is not surprising given the sector’s vast influence and the critical role it plays in shaping public opinion and disseminating information.
The campaign highlighted these alarming statistics, and sparked critical conversations around privacy, challenging the current norms in the tech industry.